Commercial Wars: Best use of Mario Bros – Japanese edition

If you don’t know who the Mario Bros are stop reading right now. The fact is like Pac-Man Mario is a video game icon and with over 25 years of Mario Bros featuring many classic unforgettable hits it is no wonder the plumbers are still going strong today. Even when Mario is not fighting against Bowser or trying to rescue the princess many of his games have been entertaining from Tennis to Go-Kart racing. Obviously he has been in a ton of commercials and this week we look at the ones who used him best.

As you know the Nintendo Entertainment System originated in Japan and anyone who has watched any extended amount of Japanese commercials knows they can go from funny to crazy to downright disturbing. Let’s take a look at some of these commercials and vote on who gets the top spot.

Super Mario Bros 2 USA

If you thought Birdo was weird before this commercial from Japan will not make things better. Honestly, they makes things worse. Funny thing is there is an ongoing debate as to whether Birdo is a guy who dresses like a girl or a girl. My question is do you really want to know the answer. Unfortunately, I don’t have the translation for what Birdo said, but man watching him, her, it push that egg out of its snout was just disturbing.

Super Mario Bros: DS

So I won’t lie I just put this commercial here because the Japanese lady is cute and what she says and her facial expression are pretty cool. This was part of a series of Japanese commercials that showcased people acting naturally while playing the game instead of acting out a script. I think it was a winner.

Super Mario World: Super Famicom

I really think Mario could win America Idol I mean just look at his moves and singing style. Do you really need to know what he is saying? I have to say I like the presentation with the animated Mario and particularly the animated Bowser at the end. You have to give it to the Japanese; they know how to roll out a product.

Paper Mario

I swear this commercial makes Mario look like a mix between Barbie and Batman. Mario is just chillin on his own private beach, golfing, playing tennis and then boom, he has to go be all bad ass. Mario was smart and made sure to get all the royalties and now he is the Bruce Wayne of Japan.

Mario Kart: DS

It’s Mario Kart United Nations style. I love how the Japanese portray the American version, lol. I can’t blame them we do it to them.  I wonder why they are called the Hot Mario Bros, sounds like a porno.

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