price

Each company has a different way of doing things, but the overall goal is the same and that is to give the customer the best computer they can at a price they can afford with a support staff they can depend on. In fact they will tell you that if you have a love of building a PC then go for it. However, it is not for everyone and if you decide you want a well-built system then do you research and be informed before you make your final choice.